GPL is a leading brand design agency.

A boutique group of owner-managed businesses with representative studios in Lausanne, Cape Town and Shanghai. We pride ourselves on the ability to constantly invent, be it strategically or graphically.

For the past twelve years our core initiatives have been new brand identity, innovation, renovation and brand unification, the result of which have manifested itself as primary brand identity, packaging design, iconography, literature design, environmental & industrial design concept and 360 degree advertising guide blueprints.

We also apply this strategic and design competence to the highly competitive world of sports marketing. Here we search and secure sponsorships and manage the subsequent amplifications. This category has become a key pillar of the GPL European business.